The Denver Post is one of the most well read online publications in Colorado. It also so happens to be the sole proprietor of The Cannabist, a popular cannabis related blog that specializes in providing up-to-date information about the cannabis industry. The content provided through The Cannabist targets both advocates of marijuana reform and recreational users. Their advertising and product promotion centers on all things cannabis related, and specifically strives to offer their followers unique services and products based on these topics.
For cannabis businesses, advertisement through the Denver Post’s affiliate blog, The Cannabist, is a major boost. Their content is extremely shareable, and their readership extends into the thousands every single day. The advancement of the industry corresponds with the needs of cannabis users, and for marijuana-based businesses, this provides much needed advertising space. Any business involved in the cannabis industry can make the most of their marketing dollars by collaborating with The Denver Post.